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John Hurley, AllStar Marketing - May-30-2013 08:00:00 PM

My name is John Hurley and I am a part of the merchandising team here at Allstar! I am a graduate of Stonehill College with a degree in Marketing and Economics. I currently reside in Dutchess County, NY (60 miles north of NYC)  and some of my interests include; tennis, boating, baseball and of course…CONSUMER PRODUCTS!

  I did not start at Allstar as a part of the merchandising team…it was a long and twisty road that led me to this great position!

  I was a part of the Creative team first, where I worked with Producers on a daily basis developing and creating the infomercials you see on TV! From there, I jumped to the Direct Response Department which is where all the commercials are sent once they are finished spots. It is here in Direct Response where I provided all the necessary information to our web and TV vendors to successfully run our websites and air our commercials. These experiences in other departments were very important in teaching me what it takes for a product to be successful on TV and in retail. I guess you can say I developed a “Merchandising Eye” while having other responsibilities at AllStar! Now it’s my job to find the next big hit…or should I say the next SNUGGIE!! 

John P. Margaritis, Serial Entrepreneur, Author of Unlock Your Inner Entrepreneur - Jun-20-2013 08:00:00 PM
John P. Margaritis is a business creation and expansion specialist renowned for unlocking the entrepreneurial spirit in people and organizations around the world. Over his 30-year career, he has led more than 40 startups, first as a Fortune 100 executive and now as a serial entrepreneur and early-stage investor. At Pepsi, he helped start Ice Mountain, the company's first bottled water division; at Marketing Corporation of America, he was part of the team that conceived and later expanded Lunchables® for Oscar Mayer; at Sara Lee, he helped launch multiple startups, including Wonderbra; and at Tommy Hilfiger, he led the company's operations from startup to established company. After creating new businesses as a C-level executive, Margaritis went out on his own in 2002, using $20,000 to start Cellective Case, a mobility accessories company serving Motorola, LG, TUMI, and other brands. Five years later, he sold the company for eight figures and used the proceeds to fund a dozen new businesses. Today, he is the President of The Ledgemoor Group, a startup advisory firm that increases the success rate of new ventures by consulting on entrepreneurial best practices. Margaritis is the author of Unlock Your Inner Entrepreneur: Five Steps to Conceiving, Incubating, and Manifesting the Business That's Right for You (The Editing Company, 2012).
Margaritis earned his MBA from the Kellogg School of Management at Northwestern University, where he also he studied Economics and Industrial Engineering. He grew up in Athens, Greece.
When he's not writing, speaking, or consulting, Margaritis can be found racing cars, traveling, biking, sailing, hiking, practicing yoga, and tasting wine. He lives in Westport, Connecticut with Pam, his wife of 30 years.
CHECK BACK FOR UPCOMING GUEST LIST - May-03-2013 11:13:00 AM
If you would like to be a guest on our show, email Brian@gotinvention.com
 
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